Product changelog and announcements

With WhatsApp as a native channel in Engage, you can now deliver personalized experiences where, when, and how your customers want with the world's most popular messaging app.

With MMS, you can add images, videos and GIFs to your SMS messages to connect with customers in a more engaging way. WhatsApp and MMS in Engage include the following:

• WhatsApp + MMS Campaign Builders, letting you design and deliver WhatsApp + MMS messages directly within Engage

• Marketing Engagement Analytics, allowing you to understand the performance and ROI for every WhatsApp + MMS message you send

• Subscription Management, allowing you to manage the subscription statuses of your customers directly in the platform for each channel separately

For more information, see Segment's documentation on WhatsApp campaigns and SMS templates.

Announcing the general availability (GA) launch of Voice Insights Call Annotations. This powerful feature empowers our customers to enhance their existing Voice Insights Call Summary records with valuable contextual information.

We'd like to announce that we're moving our Group Texting feature to public beta! With this launch, we're bringing a few exciting improvements along. These improvements include fully compliant A2P routing, opt-out filtering, per-recipient delivery receipts, and larger file sizes.

Explore the Group Texting documentation and give it a try!

Send to All is now available to all Engage Premier users.

With Send to All, you can send an email to all users regardless of their subscription state.

This may be useful, for example, when you need to send a marketing transactional message to a user who hasn't subscribed to your marketing emails.

For more information, visit the Engage Email Campaigns documentation. 

With Broadcasts, you can send one-off promotional messages by SMS or email.

Targeted and personalized with the same level of real-time data sophistication used for advanced lifecycle marketing efforts, Broadcasts were built with SendGrid email and Twilio SMS functionality.

Using one centralized platform, Broadcasts offer scalability and reliable deliverability.

For more information, see Segment's Broadcasts documentation.

Requiring HTTP authentication for stored media is now considered industry best practice, and it will be enforced by Twilio. Effective July 31, 2023, Twilio will enforce HTTP Basic Authentication for Programmable Voice and Programmable Messaging Media.

Verify Fraud Guard Protection Modes lets you adjust your protection level on Fraud Guard. Check it out on your Twilio Console by navigating to the Verify Services page and selecting your Service, where you can view Fraud Guard under the SMS tab. Read our documentation to learn more about it. 

As of June 5, 2023, Twilio SendGrid no longer supports TLS v1.0 and v1.1 for mail send. Any connection attempts made after this date will fail. Due to TLS security vulnerabilities, we’re taking steps to make our mail pipeline safer. For more information on this as well as how to remediate any issues, please visit our docs page: Support for TLS 1.2