Transparent, scalable, usage-based pricing for Twilio SMS

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SMS pricing made up of message fees and carrier fees

Canada

Canada

SMS/MMS Pricing

SMS pricing is based on the destination and type of message you’re sending, as well as the carrier to which the SMS is being sent. Our pay-as-you-go pricing gives you control over your messaging costs, with discounts as you scale.

Phone number type

SMS
Outbound*

SMS
Inbound*

MMS
Outbound*

MMS
Inbound*

Long codes
A 10-digit number for SMS and voice calls with localized identity.

$0.0079

$0.0079

$0.0200

$0.0100

Toll-free
Business messaging phone number with a 3-digit prefix (Ex: 887) for high-throughput SMS and voice calls.

$0.0079

$0.0079

$0.0200

$0.0200

Short codes
A short number (5-6 digits) designed for high-throughput two-way SMS messaging.

$0.0315

$0.0315

 

* Text messages are charged per segment. Learn more about character limits and message segments. Prices may change from time to time without notice and additional carrier fees may apply. See the carrier fees section below for more detail. A failed message processing fee of $0.001 per message will be applied only to messages that terminate in a "Failed" status.

Twilio handles queuing, carrier nuances in every country, and formatting issues so you don’t have to write custom code. Also includes opt-out protection and delivery insights.

Canada

Automatic SMS volume discounts

Volume discounts are automatically applied so you can save money as you scale your use case. Volumes are calculated by phone number type across messages received and sent— they cannot be combined to qualify for discounts. 

SMS long code and toll-free volume pricing

SMS messages per month

SMS
Outbound*

SMS
Inbound*

First 150,000 messages
1 - 150,000 messages

$0.0079

$0.0079

Next 150,000 messages
150,001 - 300,000 messages  

$0.0077

$0.0077

Next 200,000 messages
300,001 - 500,000 messages  

$0.0075

$0.0075

Next 250,000 messages
500,001 - 750,000 messages  

$0.0073

$0.0073

Next 250,000 messages
750,001 - 1,000,000 messages  

$0.0071

$0.0071

Above 1 million messages
1,000,001+ messages

$0.0069

$0.0069

* Text messages are charged per segment. Learn more about character limits and message segments. Prices may change from time to time without notice. Additional carrier fees may be charged in addition to the prices above. Please see the carriers fees section below for more information.

SMS short code volume pricing

SMS messages per month

SMS
Outbound*

SMS
Inbound*

First 40,000 messages
1 - 40,000 messages   

$0.0315

$0.0315

Next 40,000 messages
40,001 - 80,000 messages  

$0.0307

$0.0307

Next 50,000 messages
80,001 - 130,000 messages  

$0.0299

$0.0299

Next 70,000 messages
130,001 - 200,000 messages  

$0.0291

$0.0291

Next 60,000 messages
200,001 - 260,000 messages  

$0.0284

$0.0284

Above 260,000 messages
260,001+ messages  

$0.0276

$0.0276

* Text messages are charged per segment. Learn more about character limits and message segments. Prices may change from time to time without notice. Additional carrier fees may be charged in addition to the prices above. Please see the carriers fees section below for more information.

Features

Enhance your SMS messaging functionality with features for better engagement and marketing performance with your customers.

Feature

SMS
Outbound*

SMS
Inbound*

Engagement Suite
Link shortening/click tracking and message scheduling

$0.0150
First 1,000 are free monthly

* Prices may change from time to time without notice.

Canada

Carrier fees

There are additional carrier fees per message that are automatically applied based on the end-user's destination and carrier.

Long code and toll-free

Carrier

SMS
Outbound*

SMS
Inbound*

MMS
Outbound*

MMS
Inbound*

Bell & Virgin

$0.0087

$0.016

Freedom Mobile

$0.0067

$0.0089

Rogers & Fido

$0.0084

$0.017

Telus

$0.0073

$0.0146

Videotron

$0.0067

$0.0089

All other carriers

$0.0064

$0.0079

* Text messages are charged per segment. Learn more about character limits and message segments. Prices may change from time to time without notice. 

FTEU (free to the end user) short code

Carrier

SMS
Outbound*

SMS
Inbound*

Bell & Virgin

$0.0361

Rogers

$0.0353

Telus

$0.0146

Other - Group A**

$0.0181

Other - Group B**

$0.0218

* Text messages are charged per segment. Learn more about character limits and message segments. Prices may change from time to time without notice. 

** Group A represents MTS network (660 MNC), Group B represents Sasktel network (680 MNC).

Canada

Phone number pricing

Choose from a deep inventory of phone numbers to select the right number type for your use case. Phone number charges are added to your message volume and carrier costs for your total price.

Phone number type

Twilio leased
Cost per month*

Bring your own number
Cost per month*

Long codes
A 10-digit number for SMS and voice calls with localized identity. 

$1.15

$0.5

Toll-free
Business messaging phone number with a 3-digit prefix (Ex: 887) for high-throughput SMS and voice calls. 

$2.15

$0.5

Random short code
Lease a randomly selected short number (5-6 digits) designed for high-throughput two-way SMS messaging. 

$1000
**Billed quarterly, requires one time setup fee

 

** All MMS-enabled Short Codes have a $500 one-time fee charged at time of purchase. 

*  Prices may change from time to time without notice. 

Canada

Phone number volume discounts

Choose from a deep inventory of phone numbers to select the right number type for your use case. Phone number charges are added to your message volume and carrier costs for your total price.

Long code

Phone numbers per month

Cost per phone number*
per month

First 1,000 numbers
1 - 1,000 numbers

$1.15

Above 1,000 numbers
1,000+ numbers

$0.575

*  Prices may change from time to time without notice. 

Toll-free

Phone numbers per month

Cost per phone number*
per month

First 1,000 numbers
1 - 1,000 numbers

$2.15

Above 1,000 numbers
1,000+ numbers

$1.63

*  Prices may change from time to time without notice. 

Committed-Use Discounts

Enterprise pricing is available to customers with use cases that exceed our volume discounts. Commit to annual message volumes and receive a discount beyond standard volume tiers. Contact our sales team to learn more.