Product changelog and announcements

Voice Integrity for Spam Remediation is now available on the Console in Public Beta.  We have added Voice Integrity Trust Product in the Trust Hub section under your Account which enables you to register your Twilio phone numbers to remediate spam labeling conveniently within your console.

This allows you to:

• Increase your call answer rates by making sure your phone numbers do not get labeled as spam and avoiding calls getting blocked due to negative reputation.

Access Voice Integrity Trust Product on your Console here.

Learn more about onboarding to Voice Integrity using the Console here.

To learn more about Voice Integrity, please check our docs.

Effective 26 June 2023, “Alice” voices will no longer be supported for Text-To-Speech. Any request for “Alice” voices will be redirected to an alternative voice. No action required from customers and no service disruption is expected.

Twilio has updated its Text-To-Speech offering adding support for Google voices in Public Beta.

With WhatsApp as a native channel in Engage, you can now deliver personalized experiences where, when, and how your customers want with the world's most popular messaging app.

With MMS, you can add images, videos and GIFs to your SMS messages to connect with customers in a more engaging way. WhatsApp and MMS in Engage include the following:

• WhatsApp + MMS Campaign Builders, letting you design and deliver WhatsApp + MMS messages directly within Engage

• Marketing Engagement Analytics, allowing you to understand the performance and ROI for every WhatsApp + MMS message you send

• Subscription Management, allowing you to manage the subscription statuses of your customers directly in the platform for each channel separately

For more information, see Segment's documentation on WhatsApp campaigns and SMS templates.

Announcing the general availability (GA) launch of Voice Insights Call Annotations. This powerful feature empowers our customers to enhance their existing Voice Insights Call Summary records with valuable contextual information.

We'd like to announce that we're moving our Group Texting feature to public beta! With this launch, we're bringing a few exciting improvements along. These improvements include fully compliant A2P routing, opt-out filtering, per-recipient delivery receipts, and larger file sizes.

Explore the Group Texting documentation and give it a try!

Send to All is now available to all Engage Premier users.

With Send to All, you can send an email to all users regardless of their subscription state.

This may be useful, for example, when you need to send a marketing transactional message to a user who hasn't subscribed to your marketing emails.

For more information, visit the Engage Email Campaigns documentation. 

With Broadcasts, you can send one-off promotional messages by SMS or email.

Targeted and personalized with the same level of real-time data sophistication used for advanced lifecycle marketing efforts, Broadcasts were built with SendGrid email and Twilio SMS functionality.

Using one centralized platform, Broadcasts offer scalability and reliable deliverability.

For more information, see Segment's Broadcasts documentation.

Requiring HTTP authentication for stored media is now considered industry best practice, and it will be enforced by Twilio. Effective July 31, 2023, Twilio will enforce HTTP Basic Authentication for Programmable Voice and Programmable Messaging Media.