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Connect your Segment space (Public Beta)

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Public Beta

Unified Profiles is currently available as a Public Beta product and the information contained in this document is subject to change. This means that some features are not yet implemented and others may be changed before the product is declared as Generally Available. Public Beta products are not covered by a SLA.

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Not a HIPAA Eligible Service or PCI Compliant

Unified Profiles is not a HIPAA Eligible Service or PCI compliant and should not be used in workflows that are subject to HIPAA or PCI.

Overview

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A Segment workspace is your top-level Twilio Segment account. A Unify space is a container inside your Segment workspace that contains configuration of data sources, identifiers, and traits, and includes your customer profiles data.

To get started, you must set up an existing Segment Unify space to use with Unified Profiles. If you're a new Segment Unify customer and need to create a new workspace, start with Segment's documentation(link takes you to an external page).

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Info

For setup help or to file a ticket, contact our support team(link takes you to an external page).

Connect an existing Segment space with Unified Profiles

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Use the following steps to set up an existing Segment space to use with Unified Profiles:

  1. From Twilio Console, navigate to Unified Profiles > Overview.
  2. Click Use existing Segment Unify workspace.
    If you don't have an existing space, click Contact sales to get started with Segment Unify.
  3. Set up your Unified Profiles connection:
    1. In the Connection friendly name field, enter the name that you want to use for this connection.
    2. In Segment Unify space ID, enter the ID of the Segment space you want to connect.
      You can find the space ID in Segment at Unify > YOUR_SPACE_NAME > Unify settings, on the API access tab.
    3. In Profile API access token, enter the token you generated in the Segment Unify API access settings (the same location where you found the space ID).
      Segment only shows you the Profile API access token once after you generate it, so make sure to store it safely. If you had an access token but lost it, generate a new one.
    4. Select Allow Unified Profiles to write events to Segment. This acknowledgement allows:
      • Flex to store contact center events on your Segment space.
      • Studio to update profiles with the Update Profile Traits Widget.
    5. Click Connect.

You can then use Unified Profiles to activate your profiles with the following use cases: